1. How Rich Snippets Can Help You Sell More online, free
2. How Rich Snippets Can Help You Sell More Online Store
3. How Rich Snippets Can Help You Sell More Online Sa Prevodom

Here, I’ll start by talking about the tools that can help you with SEO and then dig into how to optimize for rich results—those stand-out features on SERP that increase visibility. Focus on the best free (and cheap) tools. The first step to a solid SEO game is strong content. Any eCommerce store owner looking to increase sales by driving Website traffic from organic search needs to pay close attention to what structured data (rich snippets) is all about. From a technical point of view, structured data is implemented by using additional markup in your HTML code that uses an agreed upon vocabulary for representing data in webpages (defined at schema.org). Ratings and Reviews Rich Snippets. Important to realize, the third party testimonials are a type of best ways to selling the products online. Both reviews and ratings from its actual customers are more significantly effective than the most compelling ad copy. It helps to increase ecommerce sales. You will not sell anyone without first. Products – If you are in the business of selling products through e-commerce or through online sales, Rich snippets are one of the best tools you can use on the website so that your products can get the publicity for every search. Google has adapted this to make it one of the most important uses of structured data markup.

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The concept of SEO Rich snippets plays a vital role in the world of Search Engine Optimization (SEO). The term ‘rich snippet’ is familiar to every SEO specialist but it is quiet vague for SEO newbies. Therefore, the current article is focusing on the concept of Rich snippets SEO and how they help you rank higher.

There are multiple definitions about what exactly a Google snippets process is, since Google clearly states that the term snippet in SEO concerns to the description only. However, if digital marketers generally speak about the Google snippets process, they observe the snippet associated with the search list and thus include the definition, URL, headline and other detailed information displayed in the search.

What Are Rich Snippets?

The term Rich snippets SEO are the structured data markup added by the website operators to their existing page’s HTML code which enables a search engine to effectively understand the details a web page contains. Generally, events, recipes and reviews are common types of Rich snippets. In addition, they provide visual context for users when shown in Google SERPs and let Google to comprehend the intent and implications of the web pages. Rich snippets are also known as Rich Results.

In other words, a snippet in SEO is the outcome that appears on the Google webpage as a search results. For an instance, I was searching for best Hollywood movies on Google and then a list of results with rich snippets and normal snippets displayed on a screen.

Schema is the structured data markup on the website that generates SEO Rich Snippets. This code enables the search engine to organize your information and understand it.

The image below represents a normal snippet,

As per the above image, the content provided in blue represents a title, green is the URL and black is the description of the entire page. This is how a snippet in SEO looks like!

How Rich Snippets Can Help You Sell More online, free

In the above image of snippet, you can clearly observe the rating along with the picture of an ice cream, time taken to prepare the ice cream and the amount of calories contain by it. However, it is clearly visible that the information covered by the above snippet in SEO is more than the normal snippet; therefore, it is considered as a Rich Snippet.

How SEO Rich Snippet Increase Click Through Rate (CTR)?

When anyone searches for something online then they drive directly to the SERP or Search Engine Results Page. Google will present a snippet of each website associated with the initial search. People may spend weeks, months and years fighting for their brand to be appearing on the first page of Google SERPs for marketing purpose.

SEO Rich snippets are one of the greatest ways to stand out visually in Search Engine Results Pages (SERP’s) and get a lead over your competing brands. The effective and additional information is provided by rich snippets. Additional context the website’s link has been served by them which includes review based star rating, product availability and price. Therefore, you remove a barrier for your customer by pulling that information into the search results.

The people from e-commerce industry spent most of their time in finding out the ways to increase the number of clicks on their links than the links shared by their competitors. In order to increase your click through rate, strengthening the SEO rich snippets is stated as one of the effective ways.

The snippets refer to the additional information that boosts a search results and let you know about the content of the website before clicking on it is an effective way to improve click through rates (CTR).

Also Check: What is Cost Per Click (CPC) ? How does CPC work?

Simple snippets are mostly tedious and most probably consist of text only. But, as per the online customers’ behavior, we understand that the people get attracted by the personality, colors and imagery. Rich snippets can be the special thing that fascinates the eye and wins the click, with so many image results, paid advertisements and other visually appealing elements competing for attention on the search results page. As per the studies, product with high quality images always sell better than the products with poor quality or no images.

The searchers or shoppers always want to do research and compare with other products before buying a product. Snippets offer them this option and let them do the research and comparison effectively.

Have a look at the image below:

If you look at the results of the organic search then you are more likely gravitate towards the search result having the well-defined start rating.

Consider this situation for better understanding of the concept: Being prominent in the competitive environment of search results page is equivalent to creating a good impression in a field of ten work applicants. The ten applicants worked very hard to make a distinction among them and are qualified for the job. However, only one will be chosen amongst all the qualified applicants. The selected position secured by the lucky candidate must have something unique that makes him stand out from other applicants.

Same concept goes with the search results: The webpage that achieve the click of a searcher will be the one that stands out itself from a bundle of several paid advertisements and ten blue links occupying the page of search results. SEO Rich snippets can win the attraction, sales and clicks in the crowded field of e-commerce, where even commerce-free information websites are competitors.

Common Ecommerce Rich Snippets

The types of rich snippets SEO that are most effective and relevant to the e-commerce sites are supported by both Google and Bing.

Reviews: The Reviews markup often incorporates the Aggregate Reviews which are more commonly viewed. The tagging reviews would be used to markup an individual review but the aggregate of all reviews and ratings like 3.5 stars out of 5 over 50 reviews will be reflected as Reviews Aggregate. Count, rating and item are the widely used properties which defines the amount of reviews which are actually submitted. The markup type Reviews also enables the capability to markup a photo of a product.

The image below indicates the type of rich snippet along with the product ratings and reviews.

Business and Organization: If bricks and mortar stores have also been managed by your company then you must ensure marking up the pages of the store. URL, phone, geolocation and address are some of the valuable properties. This necessary information can also be used to authenticate local search information and can be easily readable and accessible for the visitors of the search engine.

Products and Offers: A range of other attributes can also be labeled after the product name has been defines which includes availability and price. When your goods are normally searched by SKU numbers, use the “identifier” property in order to mark up the SKU on the pages of your product. You can effectively use the “priceValidUntil” property in order to drive a sense of urgency if your product is on sale for a limited period of time. You can also use the “quantity” property if your product is special and is available under limited editions.

The Product markup also incorporates the capability to markup an image of your product but in traditional search results I have only seen Bing using product images as mentioned in the figure below. Although, all the products illustrated in your website already have images then why not mark up those images for search results of Bing that will possibly be included in Google snippets process at certain aspect.

A search result of Bing outlining “Born Dinah loafers” with the product photo

People: If your website contains biographies of executive staff members of your company then these needs to be marked up properly in order to display your company and its respective position in the search results.

Breadcrumbs: For breadcrumbs, a formal markup type is being consumed by Bing by essentially identifying the properties of Child and Title. Google automatically recognizes the breadcrumbs.

More snippets will soon start to clutter up the Google snippets process as there are endless options for detailed and updated information on the search listings. The best approach is to determine which snippets are beneficial and most suitable for your website and will make you stand out among your competitors.

Making improvements in your listing looks is obviously an effective thing to increase the click through rates. Choosing the best rich snippets SEO will totally depend on the selling point and content of your website. At first, it seems quite complicated to incorporating rich snippets to your website but in the future it is really effective and advantageous. It not only strengthens the scope of your product marketing but also help customer to gain the better shopping experience.

Table of Contents

It’s extremely astonishing how Rich Snippets results in Google Search. How amazing that why they know on what I’m discussing. It’s nothing enormous like an enchantment. A rich snippet is a substance which is intelligent that is an extra one that a client can interface with at whatever point a page query items pop up on Google.

The data enabling search engines are analyzed and organized by schema markup. They have done so to make the content understandable and for being optimized for results in a specific search engine.
Features are:

• They help in gaining traffic to our sites and they can help in increasing user engagement.
• We use the Rich WooCommerece snippets in order to increase the ranking of the site.
• With the help of Schema markups, the sites ranking can be increased up to a level.
• Page click rate can be increased and also with SERT they draws the readers attention.
• It helps to sell the products quickly

How to Add Rich Snippets to WordPress

• Choose a plugin for WordPress from the best rich snippets plugins and install
• Customize the snippets with the testing tool that is the rich snippets testing tool
• Generate them using rich snippets generator

By this, you can find out the results for the searching that you have done.

Also Read: WooCommerce SEO Tips

Top Rich Snippets For WordPress in 2019

Schema Pro

The most reliable solution that comes after searching and trying many WordPress rich snippets plugins. Have you heard about the Astra theme, this snippet is another product from them.
The new updations are for you to not miss out the new features and extra availability of the rich snippets plugin.
Client surveys are essential to fabricate trust in your items. The Schema Pro plugin offers you simple choice to enable your clients to audit your posts for a specific sort of pattern, for example, the Nearby business, Item, Formula, Programming Application

All in One Schema.org Rich Snippets

The first Plugin on our rundown of the best WordPress rich snippets plugin is the most mainstream and prestigious Plugin used for composition markup. This free WooCommerce Plugin, however simple in its highlights, is a steady and dependable module.

The WooCommerce Plugin highlights rich snippets which are perfect for pages that include content identified with Formulas, Occasions, Audits.
With this Plugin, you can review your rich pieces as they will show up on a live Google look.

There is a great deal of help accessible for the module through discussions and an exceptionally dynamic online network. The discussion is available to any sort of inquiry identified with the activity of the module. Such discussions help freshers (startups) and individuals who are new to schema markups.
The features provided by the All in one Schema.org Rich Snippets are:

• Free Cost for an open source plugin
• Schemas that is used for web pages are supported with the schema.
• Through FB social sharing are supported
• The plugin can be installed easily
• Search engines like bing, google, yahoo is very much compatible with this plugin snippets
• Outstanding elements are offered to make the website in a very high position.

Also Read: WooCommerce vs Shopify

Rich Snippets Word Press Plugin by CodeCanyon

This WordPress rich snippet is Created by Code Canyon. It is named as The Rich Snippets WordPress plugin by CodeCanyon has many features that are matched with functionality when differentiating to WP Rich Snippets, and is proceeding with the offered at a comparingly less price.

WP Rich Snippets

It is an incredible plugin that enables you to embed WordPress Rich Snippets to your site with effortlessness. Its simple to-utilize interface which encourages you in coordinating an increasingly refined structure of different kinds of substance.
The Main Features of this WordPress rich snippet are:

• It is easy to install
• Documentations are detailed properly
• Provide High-Class Support to Customers
• Inserting Add-ons provide more functionality, richness, and integration
• Language translation possible
• Useful Collection of add-ons
• They support schema.org markups

You can enter audits, article, video, writer, appraisals, and so on it is additionally upheld by various customized additional items to help the individuals who require highlights like WooCommerce consolidation, personalized shortcodes, Snippets for areas and maps.

Also Read: WordPress Migration Plugins

SchemaNinja

It is again an extravagant bit for all WP-based sites. It not just backings in your Click Through Rate, yet in addition fabricates a unique position for your site through its in-assembled UI. Such premium rich WooCommerce snippets are utilized to characterize organized information markup that website mechanical engineers can incorporate to their ebb and flow HTML, which thus permits search engines to all the more likely perceive what information is secured on each page.
The main Plugin features are:

• Star ranking
• Schema Amalgamation
• Link Combination which is Affiliate

SchemaNinja Plugin works on a wide range of web content and is advantageous for creating Schema Ratings for your online journal or sites. This WordPress rich snippets is a remarkable plugin for any sort of specialty sites and especially for those:

• Bloggers, who need to grab hold of a remarkable position in the digitized world
• Subsidiary and CPA advertisers, who need quick adjustments
• eCom retailers, who need to benefit as much as possible from income from every client
• Item vendors, who need to grow their exchanges and spread buzz on advancements
• Consultants, who need to procure more cash and get uncommon results for the customer bases
• Cash making specialty, which indicates advantages and weaknesses or administration positioning of any stock

Also Read: Speed Up WooCommerce

Rich Reviews

WP websites have this free plugin. They focus mainly on providing various ways to attract rich reviews on your web pages. The SERP Standings can be increased with quickly and naturally take a leap to the top. The 30% of your CTR is contributed by the rich snippets for WordPress.
Features are:

• This WordPress rich snippet does not back off your site
• Accessible in all the fundamental languages
• Comprise of outside stylesheets for ease of personalization
• Join effortlessly with client records and Gravatar pictures
• Appeared in microdata design
• Basic component and good with a wide range of sites
• Extraordinary shading decisions and client bolster

Schema APP Structured Data

It is free of expense Plugin open from the WordPress.org Plugin directory. It just pauses for a moment to introduce the plugin and after that help every one of your pages, posts, creator pages and all the more utilizing information that already is available on your WordPress site.

It offers each of the three Google Site Structure components involve Breadcrumbs, Sitelinks Search box and Your Site Name in Results.

It appropriates information thing parameters and permits inventive components like Validation, Semantic Analytics, Schema.org Reporting are realistic with Schema App Pro and Agency accounts. It likewise customizes information chart, occasion advancement, activities, content, rich scraps, and neighborhood business.
Features are:

• Multiple domains are managed
• Schema App WooCommerce assimilates with the Schema App plugin
• Site ability can be enhanced.

Also Read: Reasons for Choosing WordPress

WP Product Review Lite

These plugins are suitable when you have a site based on product and provide reviews for all the mentioned products. They change the normal regular post to detailed analyze with proper links, ranking, advantages and disadvantages, User reviews, Rich WooCommerce Snippets.
Features:

• Top Products evaluation doodad is generated
• At the end of your post attach an overwhelming wrap-up widget
• A rich snippet is appended to your content
• The download button is inserted into the articles

We hope this article will help you to understand the uses and features of best WordPress rich snippets in 2019.

Acowebs are developers of WooCommerce plugins that will help you customize store. Now easily supercharge your WooCommerce store with these plugins and enjoy a hassle-free experience, check out the best WooCommerce product addons

WRITTEN BY

Jamsheer K

Jamsheer K, is the Tech Lead at Acowebs and it's parent company Acodez. He mostly writes about Wordpress, WooCommerce and other programming languages and his writing normally comes from rich and hands-on experience in these technologies.

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